Media Sectors

TV

There are nine terrestrial broadcasters. They include BBC, ITV, Channel 4, Five, S4C, SMG and UTV.

                                      

There 300 cable and satellite broadcasters. They are dominated by BSKYB, Virgin Media, Discovery, Disney and Viacom

There are around 850 independent production companies which make the best known programs.

Just under two thirds of the TV industry is based in London. The second largest centre of activity is the North West. There are also broadcasting and production companies in Glasgow, Cardiff, Bristol, Birmingham, Leeds and Liverpool.

Radio

Radio operators fall into three categories:

•          Public Radio
• 
  
•         Commercial Radio
• 
  
•          Community Radio
• 
  
•         Voluntary Radio

The sector employs 22,000 in a wide range of jobs.

Radio has a highly skilled and well qualified workforce which two thirds of them are graduates and quarters of them are freelance or employed on contracts of less than a year. Most of the workforce is based in London. The nature of local and community radio services are more dispersed throughout the UK with other major sectors in Scotland, South East and the North West of England. About half of the workforce is female while they employ a low ratio of ethnic groups  

Publishing
 

Publishing is made up of different  group of industries which include:

• Books
• Magazines
• Newspapers
• Information Services
• Directories
• Mailing Lists
• Journals
• News Agencies
• Business Media

The industry is made up of small companies with 88% of them having less than 10 employees but the 3% that has 200 or more employees have over half of the workforce on their payroll.

The main geographical area for publishing employment can be found London and the South East. Other parts of the country that has employment are the South West, Scotland and the North West with Wales and Northern Island the sector is made up of small publishers.

Photo Imaging

Photo Imaging's total workforce has 43,100 of which 51% of the workforce based in the south of England and 38% based in London and the South East. The rest of the workforce is spread throughout Scotland, Wales and Northern Island. The most concentration in England are the South West 13% and the East of England 12%.

The industry is made up of 8,700 companies with two thirds being sole trading or freelance. The other companies can be divided into:

• Image Producers
• Photo Retail
• Picture Libraries and Agencies
• Manufacturers
• Support Services

Throughout the industry 91% of companies employ five people or fewer.

Interactive Media

43,000 people are employed into the interactive media sector which makes up 22% of the total Creative Media industry.

People can work in different sectors such as:

• Business
• Content
• Design
• Technology
• Sustainability   

Companies employ interactive professionals such as:

• Marketing and Advertising Agencies
• Broadcasters
• Charities

Government information providers

Educational institutions

Games publishers

Film

In the film industry there are six component parts which are:

• Development

• Production

• Facilities

• Distribution

• Exhibition

• Export
 

There are around 400 permanent companies in the film industry 43% of those are Production, 13% are Distribution and 44% are Exhibition companies.

27,800 people are employed into the film industry

Games

The computer games industry has around 458 businesses the majority being classed as game developers.35 companies are classed as game support.

In the UK businesses employ a total of 7,000. The most common occupations in the industry are Art & Design counting for 1,700 (24%), Business Management counting for 1,500 (22%) and Production Accounting counting for 1,350 (19%). Another job people work in are Technical Development 950 people (13%). People can also work in smaller jobs such as Strategic Management (6%), Animators (6%), Content Development (3%) and Audio/Sound/Music (2%). Other occupations take up (4%) of the total workforce.

Animation 

 

Companies currently have employment for 4,700 people with nearly two fifths working freelance or on short term contracts with nearly 20% sole traders or self employed.

The largest occupational groups are draw/stop frame animation employing around 1,000 people, producing employing 910, computer generated animation employing 900 and production employing 430. Also a further 1,100 people are employed to key animation roles in other auto visual sectors. 

Advertising

Advertising has 13,000 companies with 250,000 people working in the UK advertising industry. 70% of the advertising industry is in London. The north west has the second largest concentration with 6%. Advertising funds 75% of television, 95% of national press, 80% of magazines and 95% of commercial radio.

Advertising falls into five departments:

• Account Services

• Creative

• Production

Media

• Other Services

Funding

Public Funding is when the public puts money in to fund the service e.g. the public pay the TV licence for the BBC. Private funding is when other companies put money into the service.

TV

 In TV shows they use product placement to get the viewers to buy the products in the show and to watch the particular show to gain money. Rentals and DVD sales also gain money for TV. Additionally they advertising is used to promote TV show to get people to watch them. They can also use merchandise to make money along with sponsorships. Finally people pay the TV license to watch live TV. It costs £145.00 for a colour license and £49.00 for a black and white TV license. People who are untitled to a reduced fee for their license are people who are blind, people who are 74+ and care home residents. You don't need a TV license for watching catch-up but if you don't have a TV license you could get prosecuted, a court appearance and a £1,000 fine.

Through out the BBC the fee is shared between all the BBC services:

66% - All TV 

17% - National/Local Radio 

11% - Other licenses

 6% - On-line

This is a breakdown of where the TV license goes.

Radio

In radio they put adverts in to get people to buy the products that are advertised on the show.

Games

In the game industry the gain money from console and game sales along with the game adverts on TV and pre-orders for games.

Film

In the film industry it gains money from DVD and rental sales along with sales of movie tickets. Movie series can also make merchandise for people to buy. Also movies have product placement in to get people to buy the products.

Media Conglomerate

A media conglomerate owns a number of companies in the media sector. Some examples of media conglomerates are Viacom and CBS. 

Globalisation

A globalisation is when a company expands their business into different areas that are at different points of the same production path. An example of globalisation is Rupert Murdoch who owns News Corporation.

 Merger

A merger is when two companies combine into a single company.

Takeover

A takeover is when one company gains control of another company. In 2006 Google acquired the takeover of YouTube for $1.65bn (£880 million).

Vertical Integration

A vertical integration is when a company expands their business into areas that are at different points of the same production path.

Horizontal Integration

A horizontal integration is when a company expands their business into areas that are similar to current lines.